Case study · Regional organisation
A brand rethought,
from screen to paper.
01 — The challenge
A fast-growing organisation, with an image that no longer kept up.
The organisation had an ageing identity, applied differently on every medium. Its website no longer reflected its level of activity, and its institutional documents were produced piecemeal by different suppliers.
02 — Our response
One team, one common thread, five consistent touchpoints.
We redesigned the identity, created complete brand guidelines, designed and built a new website, launched the social channels and laid out the annual report — printed in-house.
Visual identity & guidelinesIdentity
Corporate websiteWeb
Mobile appApps & SaaS
Social media launchCommunication
Printed annual reportPublishing
Before / after
Drag to compare
03 — Results
+62 %more visits on the new website within 6 months
24touchpoints derived from a single set of guidelines
14 wksfrom the first workshop to launch
« For the first time, our logo, our website and our annual report tell the same story. Our partners noticed it from day one. »
Next projectSaaS management
platform →Pharmacy network · Apps & SaaS
platform →Pharmacy network · Apps & SaaS
